The idea for the jewelry line came about after Corona arrived in the Netherlands. Before that, Suzanne, the creator of Freebling, had already been 'fiddling' with cord in various colors for some time. This slowly led to the first friendship bracelet. This was a great success, especially during the initial phase of Corona and the first lockdown. By giving each other a bracelet, people felt connected. The jewelry itself was indeed made with this idea in mind: cords connected to each other. By using striking colors, it also brought more cheerfulness, which was certainly welcome and needed at that time.

This is how 'Freebling' became what it is today. A jewelry line, now expanded with earrings and necklaces, that radiates positivity, connects people, and makes them smile.