The idea for the jewelry line arose after Corona made its appearance in the Netherlands. Before that, Suzanne, the creator of Freebling, had been 'tinkering' with cord in different colors for a while. Thus, the first friendship bracelet slowly emerged. This was a great success, especially during the initial phase of Corona and in the first lockdown. By giving a bracelet to others, people felt connected. The piece of jewelry itself was made with this idea in mind: cord that is connected. By using striking colors, it also brought more cheerfulness, which was certainly nice and necessary at that time.

This is how 'Freebling' has become what it is today. A jewelry line, now expanded with earrings and necklaces, that radiates positivity, connects and makes people smile.