The idea for the jewelry line came about after Corona arrived in the Netherlands. Before that, Suzanne, the creator of Freebling, had already been 'fiddling' with cords in different colors for a while. This is how the first friendship bracelet slowly emerged. This was a great success, especially during the early phase of Corona and the first lockdown. By giving each other a bracelet, people felt connected. After all, the piece of jewelry itself was made with this thought in mind: cords that are connected to each other. By using striking colors, it also brought more cheerfulness, and that was certainly nice and necessary at the time.
This is how 'Freebling' became what it is today. A jewelry line, now expanded with earrings and necklaces, that radiates positivity, connects and makes people smile.